Tru Green

Investment: £5,000 - £9,999

Category: Gardening


Owning a TruGreen franchise represents a year-long business where you will provide tailored lawn care treatments to your customers and encompass a host of management activities that go with building up a multi-van business. There’s huge scope to expand your franchise with the potential to run a fleet of branded vehicles to deliver lawn care services in your local area.

The lawn care treatments that TruGreen provides are focused on your individual customer’s requirements and you won’t believe in a one-size fits all approach. Your customers will be from a variety of backgrounds but will be proud of their gardens and will want to keep them in top condition.

Customer care and satisfaction are of great importance and our franchise owners benefit from customer accolades and referrals as a result of their focus on providing a customised solution to their customer’s lawns.

Our TruGreen franchise owners differentiate themselves from the competition by providing a bespoke service and focusing on customer care, profitability and business success. Lawn care treatments include:
•Weed and feed
•Removal of moss and algae from pathways, patios and driveways
•Garden clearing
•Tidy-up activities

You will also deal with:
•Marketing and sales
•Office administration
•Estimates and lawn analysis
•Liaising with your customers
•Training and recruiting staff
•Customer Service



We’re here to help you grow a tru-ly successful lawn care business, with multiple vehicles and staff and we are looking for people who are:

•Able to follow a system
•Good communicators
•Generally fit and healthy
•Enthusiastic with a positive outlook
•Lovers of the outdoors
•Happy to work hard
•Prepared to work flexible hours
•Above all, keen to grow and develop their own lawn care business


Whether you are someone who simply enjoys the outdoors and has an interest in their garden or whether you’re already an experienced groundsman or landscape gardener, the training we offer to you is customised to your needs.

Thanks to our experienced support team, we’re proud to provide an unparalleled training and support system for our TruGreen franchisees, which starts with a two week comprehensive training ‘Academy’.  This provides extensive technical and business training, coupled with essential marketing advice and sales methods to help obtain customers.

Our two-week training course is included in your TruGreen Starter Package (we may be able to offer a place to a second person if spaces allow).  During the two-week course, you will cover modules including:
•Lawn Care
•Customer Service
•Health and Safety

You will also become qualified in pesticide application from the National Proficiency Council (NPCT).

But our training programme doesn’t end there. Additional training, support and business advice is available whenever required. With regular seminars, refresher courses, as well as one to one training during site visits, with a TruGreen professional lawncare franchise you will never be on your own.

TruGreen franchise owners benefit from:

Routine visits, phone advice and technical updates are readily available from your TruGreen Network Manager who has 30 years’ experience in the turf industry.
•    On-going training
•    Technical bulletins
•    Business development
•    Management support
•    Professional products & equipment
•    Marketing material & advice


Our executives and support team perpetuate our corporate objectives and provide opportunities for valuable input from the franchise owners we serve.

Our experienced ServiceMaster Ltd senior management team are committed to improving our systems and support franchise owners in the growth of their business. Our team is built on a strong foundation of relationships and friendships that stress the importance of helping each other develop. Like most families, we believe in supporting each other.

TruGreen encourages franchise participation and input through a variety of forums. You have many opportunities to interact with management and offer your input.

Of course, one of the key benefits of running a franchise business is that although you may be working for yourself, you are never truly by yourself. In addition to our unique support team, advice and training available from franchisors ServiceMaster Ltd, there’s the rest of your franchise network to help you along your way.

Interested? Then just get in touch...

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